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Advertising

Every month tens of thousands of California real estate brokers and agents read the first tuesday journal online. Advertising on our journal online enables companies offering services to real estate brokers and agents to connect with our broad readership.

We at first tuesday write and publish more extensively than any other real estate group or organization, producing prodigious amounts of original copy covering the entire spectrum of real estate related matters affecting Californians. New copy is released several times a week, and is sought by outside newspapers and publishers. Data is digested and often synthesized into charts with forecasts and explanations which accompany articles.

Our eight full-time writers analyze and produce copy based on material derived from the primary sources which control real estate transactions. Our real estate research includes legislation, court cases, regulations, think-tank letters, county recordings, real estate data, lending and leasing data, financial and jobs reports, Federal Reserve studies, demographic (census) data and private construction statistics.

first tuesday is a brand that the real estate industry has come to know and trust. In conjunction with our journal online, first tuesday has been educating California’s real estate agents and brokers for over 30 years by providing licensing and renewal courses.  As a result of these educational experiences, tens of thousands of unique visitors come to our site every month.  first tuesday also remains in constant contact with our readers by delivering weekly and monthly emails, which prompt our readers to visit our site frequently and on a regular basis.

The monthly rate for the 234×60 pixel banner space varies depending on the position of your ad and the number of visits our website receives each month. Advertisers are charged for the prior month’s service after the number of visits has been tabulated by first tuesday using Google Analytics. A Google Analytics report is included with our billing statement so you can track both visits and your advertisement activity.

The pricing for ads is as follows:

Basic rate per thousand visit — $3

  • Example: If you post an ad during the month of September and our website has 20,000 visits that month, your basic cost will be $60 ($3 x 20).

Rate adjustment for position (see ad positions in diagrams below):

  • Ad1, Ad2, or Ad3 — Add $2 to the basic rate;
  • Ad4, Ad5, or Ad6 — Add $1 to the basic rate; and
  • Ad7, Ad8, or Ad9 — Add $0 to the basic rate.
  • Example: If you purchase the Ad1 space for the month of September and our website has 20,000 visits that month, you will be charged $100 ($5 x 20); the basic rate of $3 plus the rate adjustment of $2 for the Ad1 position times the number of 1,000 visits.

Ads will run on the first tuesday journal online’s homepage as well as every other subpage, which includes all the articles, ensuring your advertisement will be viewed often by all of our readers as they navigate throughout the journal online.

Average monthly statistics regarding our journal include:

  • Average Site Visits — 30,000;
  • Average Unique Visitors — 20,000; and
  • Each Article’s Average Page Views — 1,150.

If you would like to begin advertising on first tuesday journal online today, please call customer service at 1-800-794-0494, or email editorial@firsttuesday.us.

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